Creamery Cheddar in the spotlight
Manx cheese is under the spotlight in the US with a major advertising campaign from an American supermarket.
Publix, which has stocked Manx cheese for three years, has launched a new 30-second ad showing off its Manx Cheddar produced by Isle of Man Creamery in Tromode.
The supermarket chain has more than 1,400 outlets in southern states such as Florida, Georgia, Tennessee, Alabama, and South Carolina.
Here’s how the cheese is being sold to our transatlantic cousins:
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