The agriculture minister says the Manx government will make fresh efforts to lobby executive buyers at big supermarket chains in the Island.
Speaking in Manx Radio's debate on the future of local food production, Phil Gawne said more must be done to prevent local firms being squeezed out of the market by cheap imported goods.
In the same debate, Bushy's brewery boss Martin Brunnschweiler voiced opposition to the 'loss leaders' straegy, where retailers pile high and sell for less than cost price to win custom:
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